Many people say that television has become a matter of the past. But it’s not really the case. Despite modern technologies, the role of television remains incredibly important. Why is it so? What are the reasons behind it? Let’s figure them out!
Reason 1. TV Increased Access to Information
At the beginning of the 20th century, people were getting information from the radio. Eventually, the situation changed and television started taking over the world. More and more people became glued to their TV sets to watch the first moon landing and other significant events. These days, this trend remains valid despite the growing role of the Internet.
Reason 2. TV Changed Marketing Approaches
Sometimes in the 1940s, television was first used as a marketing instrument. Companies used it for promotional campaigns for their products and services. This turned out to be more effective than posting ads in print media. Meanwhile, TV channels got an opportunity to increase their revenues drastically. And it’s worked!
Reason 3. Transformative Nature of TV Streaming
Traditional television is getting replaced by TV streaming services. Thus, TV channels can continue their activities on the Internet which makes them more accessible to the average viewers. Thus, TV content becomes available on Amazon, YouTube, and other streaming platforms. No need to say how convenient it is for both the audience and the TV channels.
Reason 4. TV Industry Making You Closer to Other People
TV shows can bring people together even if they don’t have much in common. A documentary or news often comes up with a topic to talk about. You might also find yourself connected on a higher level with someone when you share how a program affected your feelings, thoughts, or views. You could also come to understand someone and their situation better during the program.
Sharing your emotions about specific shows could never be more exciting. Does someone love the program as much as you do? Does someone share your feelings about the covered topic? How fun is it to share your opinions with other people? This social function of TV should never be forgotten or ignored.
Reason 5. Stress Caused by TV
Depending on the situation, TV programs can cause a lot of stress. News or other psychological shows may cause a feeling of discomfort in a long term. People receive certain information and don’t always know how to treat it properly. But people are different. Many of them like escaping to exciting worlds, even if the show’s themes aren’t “relaxing.”
Reason 6. Creativity Encouraged by TV
The study from The Journal of Consumer Research revealed that people who watched TV turned out to be more creative. Having TV playing in the background makes people think outside the box. It’s not too different from someone who finds that they work better in coffee shops or while they enjoy music. Interestingly, the same study also noted that ambient noise boosts the potential of buying “innovative products”.
Reason 7. Community Formed by TV Streaming
People are watching TV for a plethora of reasons. But the main point is to gain the necessary information as part of the social activity. People can get together for enjoying sports games, follow massive TV events like the Golden Globe, or watch their favorite films together. People have also found bonds with total strangers over their common affection for a TV program.
Reason 8. Physical Health Encouraged by TV Content
Does TV watching affect your health? It depends on how long, how often, and in which position you watch TV. Too much is too much. Watching your favorite programs all day long will surely cause problems for your eyes. Some other side effects shouldn’t be excluded as well.
Make sure to limit your TV watching by keeping it at a comfortable level. Thus, the negative effects will be reduced to a minimum.
Treat TV as an Excellent Source of Knowledge, Entertainment, and Success
The benefits of TV can hardly be denied. These days, it has become easier to enjoy those due to the transformative nature of television. People can enjoy their favorite TV programs on the go and at home. Traditional cable and streaming services have made it possible. So whether you’re looking to have a nice time, get in touch with friends or family, or learn new information, TV can be a great source of entertainment.